Real Estate Advertising Tips

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Do Single Property Sites Work?

A single property web site in itself isn't going to bring you much traffic or do much good but a single property website that is properly advertised in search engines will make all the difference in the world. Good property website providers will optimize your property site and even submit it to other online directories and search engines.

When creating your single property site or choosing a single property website provider, make sure and look for the following things.

  • Will your listing website come with additional web page links to a map, calculators, city data, print flyer, your other listings link, send to a friend link, virtual tours, area amenities, local information and more?
  • Will the property site be posted to top classified ad directories?
  • Will you receive a FREE virtual tour for your listing?
  • Will your listing website be available for at least 1 year?
  • Will the listing website be properly coded for search engines?
  • Will your property site appear in a natural google search for search phrases that relate to your property type and location?

Single Property Sites

If done right single property websites can really drive traffic and leads to your listings. What better way to advertise your property listing then to give it a unique website address that is the same as the property address? Direct your clients and buyers to an easy to remember website property address.

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Comments

Great info.. I'm in the midst of a decision right now on wether to pursue the single property web site idea.
Posted by Christopher Watters, Broker | Realtor(R) Austin Texas Real Estate (512-567-1597) (Watters International Realty, LLC.) over 2 years ago
Isn't the Internet cool!  We have sold a few properties from the properties unique website that we designed which include a video walk through and floorplan with tons of pictures..  Clients love it.
Posted by Peter Wolf (Coldwell Banker) over 2 years ago

Christopher - thanks for commenting.   In your decision process, please check out ClassifiedFlyerAds.com.  You get single property sites, virtual tours, click-to-call, syndication to over 25 top real estate directories such as Trulia, Zillow, Yahoo! Real Estate, Google Base, etc. and a whole lot more.  Plus there is a Page 1SEO add-on that will increase the chance of your listing appearing on page 1 (over 80% of flyers rank on page 1 with this add-on).

Peter  - Cool indeed!  Please post a link to one of your designed sites.  I would love to see what you did for the video walk through and floorplan.

Posted by Real Estate Advertising - Misty Lackie (Go Smart Solutions, LLC) over 2 years ago

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